About

Anna Loverus

I’m a strategist and consultant focused on technology-driven change. I help leaders use new technology to truly change how their organisations think and work.

My mom taught me to code when I was nine. Not because she wanted me to become a developer, but to show me what technology could do. It’s been shaping how I work ever since.

I studied psychology and business at Uppsala University and Stockholm School of Economics, but I started my career as a tech journalist. I soon moved into strategic work on emerging technology: social media, automation, and (since 2017) AI.

For the last 15 years, I’ve supported all types of organisations with strategy and transformation. I often work hands-on with senior leaders to help them act on what they already know. I combine an understanding of human behaviour with systems thinking and design methods. You can read more about some of the work I’ve done here.

I’ve also founded and led multiple initiatives — including Better Odds, an AI-driven platform for personalised real-time insights for business leaders, and Makertjej, teaching girls how to work hands-on with electronics.

I teach and speak regularly on AI, leadership and digital change and am represented by Athenas Talare. In 2025, I was named one of Sweden’s 99 Women in Technology by Resumé.